We offer a range of high quality accounting, financial and business services in and around Milton Keynes.

Sales and marketing

At B2B Business Advisors Limited we can provide start-up businesses in the Milton Keynes area with help and advice. Here are some issues to consider regarding sales and marketing.

No matter what line of business you are in, sales and marketing will be an essential element in growing your enterprise.

Whether you have a marketing department or the marketing department is you, here are some elementary ideas for improving your performance.

  1. Make sure your products or services are distinguishable from your competitors'
  2. Monitor your competitors' marketing activities, and change your own as appropriate
  3. Have a marketing plan - and follow it!
  4. Aim to provide a regular stream of new customers
  5. Respond quickly to customer complaints, investigate the causes and fix the problems
  6. When you lose a customer, contact them and find out why
  7. Uncover customers' needs. Find out what they really want from your business
  8. Keep advertising expenditure within industry norms. Over-advertising smacks of desperation, under-advertise and no-one knows who you are
  9. Search for new markets for your products or services
  10. Keep your existing customers aware of all you can offer
  11. Actively look at new products or services
  12. Keep your sales forecasts and statistics up to date and distribute them to appropriate employees
  13. Make sure that staff who come into contact with your customers or clients have high morale and present a positive image of your company and its products and services
  14. Use your remuneration structure to motivate and reward sales people
  15. Invest in sales-focussed training for your non-marketers (show them how they can have an impact on sales)

Evaluate the performance of your sales team and provide training where needed.

If you are starting a business in the Milton Keynes area and would like help and advice, contact B2B Business Advisors Limited.

Register

Why not register to receive our monthly newswire? This is packed full of essential business news and handy tax tips to help save you money.

Learn more

Tax Calendar

Our handy tax calendar provides an overview of the key tax dates for your diary.

Learn more

Calculators

B2B’s interactive tax calculators can be used to calculate VAT due, the taxable benefits on your company car and how much your savings are worth.

Learn more

The latest news

Keep up to date on the latest from the world of business and tax with our daily news stories.


Home | About us | Contact us | Logon | Register | Accessibility | Disclaimer | Help | Site map |

© 2018 B2B Business Advisors Limited. All rights reserved.

We use cookies on this website, you can find more information about cookies here.
Chartered Tax Adviser

Registered in England, Company Registration number – 7906656. Registered Office – 58b High Street, Stony Stratford, Milton Keynes, MK11 1AQ. Registered with the Chartered Institute of Taxation as a firm of Chartered Tax Advisers. Registered to carry out audit work and regulated for a range of investment business activities by the Institute of Chartered Accountants in England and Wales.